Logos | KCTCS

Logos

The Sunrise in Kentucky logo reflects our promise of a Better Life. The 16 rays of the sun represent each of our 16 colleges and the sun itself means hope and opportunity to our students and communities. The state image demonstrates the power and unity of the system.

The logo consists of two elements. The state icon (including the sun) and the name of the college.

The college or system logo should be featured prominently in all materials and communications.

Include on the front cover of a brochure or multiple page document and at the minimum sizes outlined below.

Use only approved logos found in this guide and downloaded from here. If you find there is not a logo or file type to suit your needs at this link, please contact your marketing department.

Any organization funded by the college is expected to use the approved college logo.
Initial, campus and program of study logos are approved in some instances. Contact your college marketing department for more information.

For embroidery, limit colors to one color cream, one color white, one color black, full-color, gold and white and tone-on-tone. Tone-on-tone is only acceptable for embroidery.

Logo should be a minimum of 5/8” tall and wide and 100 pixels or larger in print applications. It may need to be smaller in some digital applications. 

If a unique logo is needed for a department, initiative, grant, or entity it should be developed with and approved by the college or system marketing department.

Do not alter, separate, reconfigure or recreate the logo. Approved patterns that reference the logo design can be found with the color palette.

Do not use a logo found in a web search or pulled from a website.

No organization may use the KCTCS or college logo without the approval of the college or KCTCS marketing department. This includes student organizations.

The logo is not to be shown in a lock up with a key message or tagline.

The logo is not to be placed under the arch. Colleges do not need to use the system bar on materials that include the Sunrise in Kentucky logo, excluding monument signage.
Do not add a drop shadow to the logo.

Do not use the state icon in place of the college or system logo.

The lettering of the college or system name is specific to the logo design. It should not be recreated.

Primary Logos

The font used for the college name in the logo is Brandon Grotesque.

Full Color

full color horizontal kctcs logo

One Color

full horizontal kctcs logo one color

Reversed Full Color

full horizontal kctcs color reversed

Reversed One Color

full horizontal kctcs reversed one color

Full Color

full kctcs logo vertical color

Full Color Reversed

full kctcs logo vertical color reversed

One Color

full kctcs logo verticle one color

One Color Reversed

full kctcs logo verticle one color reversed

Initial Logos

Full Color

kctcs initial logo horizontal with full colors

One Color

kctcs initial logo horizontal with 1 color

Reversed Full Color

kctcs initial logo horizontal reversed with full colors

Reversed One Color

kctcs initial logo horizontal reversed 1 color

Full Color

kctcs initial logo vertical with full colors

One Color

kctcs initial logo vertical with 1 color

Reversed Full Color

kctcs initial logo vertical reversed with full colors

Reversed One Color

kctcs initial logo vertical reversed with 1 color

ECTC Full Color

ECTC Initial Full Color Horizontal

ECTC One Color

ECTC Initial one Color Horizontal

ECTC Reversed Full Color

ECTC Initial horizontal reversed full color

ECTC Reveresed One Color

ECTC initials horizontal one color

ECTC Full Color

ECTC Vertical Full color initial logo

ECTC One Color

ECTC initial vertical one color logo

ECTC Reversed Full Color

ECTC initial vertical reversed full color logo

ECTC Reversed One Color

ECTC initial vertical reversed one color logo

Campus Logos

Gateway Edgewood Campus

Gateway Edgewood Campus logo horizontal

Gateway Urban Metro Campus

Gateway Urban Metro Campus logo horizontal

Gateway Edgewood Campus

Gateway Edgewood Campus logo vertical

Gateway Urban Metro Campus

Gateway urban metro Campus logo vertical

Abbreviated Logos

College Abbreviated logos should include the state with the rays and the name of the college. 

Ashland abbreviated logo

Program of Study Treatment

In some cases a program of study or department may need a logo treatment developed. These should appear as below with the college logo and the name of the center or department in one of the three approved typefaces. Distinct logo treatments should not be developed for programs of study, departments or units.

Grants are to use this configuration unless the grantor has specific requirements that conflict with these guidelines.

Each college may create their own guidelines on the use of program of study and department logos, whether these are to be developed at all or if there are particular fonts they want to use or avoid.

Ultramagnetic

Ashland horizontal criminal justice ultramagnetic logo

Century Gothic

Ashland horizontal criminal justice century gothic logo

Georgia

Ashland horizontal georgia ultramagnetic logo

Ultramagnetic

Ashland vertical criminal justice ultramagnetic logo

Century Gothic

Ashland vertical criminal justice century gothic logo

Georgia

Ashland vertical criminal justice georgia logo