Logos
The Sunrise in Kentucky logo reflects our promise of a Better Life. The 16 rays of the sun represent each of our 16 colleges and the sun itself means hope and opportunity to our students and communities. The state image demonstrates the power and unity of the system.
The logo consists of two elements. The state icon (including the sun) and the name of the college.
The college or system logo should be featured prominently in all materials and communications.
Include on the front cover of a brochure or multiple page document and at the minimum sizes outlined below.
Use only approved logos found in this guide and downloaded from here. If you find there is not a logo or file type to suit your needs on our downloads page, please contact your marketing department.
Any organization funded by the college is expected to use the approved college logo.
Initial, campus and program of study logos are approved in some instances. Contact
your college marketing department for more information.
For embroidery, limit colors to one color cream, one color white, one color black, full-color, gold and white and tone-on-tone. Tone-on-tone is only acceptable for embroidery.
Logo should be a minimum of 5/8” tall and wide and 100 pixels or larger in print applications. It may need to be smaller in some digital applications.
If a unique logo is needed for a department, initiative, grant, or entity it should be developed with and approved by the college or system marketing department.
Do not alter, separate, reconfigure or recreate the logo. Approved patterns that reference the logo design can be found with the color palette.
Do not use a logo found in a web search or pulled from a website.
No organization may use the KCTCS or college logo without the approval of the college or KCTCS marketing department. This includes student organizations.
The logo is not to be shown in a lock up with a key message or tagline.
The logo is not to be placed under the arch. Colleges do not need to use the system
bar on materials that include the Sunrise in Kentucky logo, excluding monument signage.
Do not add a drop shadow to the logo.
Do not use the state icon in place of the college or system logo.
The lettering of the college or system name is specific to the logo design. It should not be recreated.
Primary Logos
The full color and full name logo is the preferred logo.
Full Color
One Color
Reversed Full Color
Reversed One Color
Full Color
Full Color Reversed
One Color
One Color Reversed
Initial Logos
Full Color
One Color
Reversed Full Color
Reversed One Color
Full Color
One Color
Reversed Full Color
Reversed One Color
ECTC Full Color
ECTC One Color
ECTC Reversed Full Color
ECTC Reversed One Color
ECTC Full Color
ECTC One Color
ECTC Reversed Full Color
ECTC Reversed One Color
Campus Logos
Gateway Edgewood Campus
Gateway Urban Metro Campus
Gateway Edgewood Campus
Gateway Urban Metro Campus
Abbreviated Logos
College Abbreviated logos should include the state with the rays and the name of the college.
Program of Study Treatment
In some cases a program of study or department may need a logo treatment developed. These should appear as below with the college logo and the name of the center or department in one of the three approved typefaces. Distinct logo treatments should not be developed for programs of study, departments or units.
Grants are to use this configuration unless the grantor has specific requirements that conflict with these guidelines.
Each college may create their own guidelines on the use of program of study and department logos, whether these are to be developed at all or if there are particular fonts they want to use or avoid.
Ultramagnetic
Century Gothic
Georgia
Ultramagnetic
Century Gothic
Georgia
